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Understanding the Evolution of Customer Motivations and Adoption Barriers in Residential Solar Markets: Survey Data

Sigrin, Ben ; Dietz, Tom ; Henry, Adam ; Ingle, Aaron ; Lutzenhiser, Loren ; Moezzi, Mithra ; Spielman, Seth ; Stern, Paul ; Todd, Annika ; Tong, James ; Wolske, Kim

DOI: 10.7799/1362095

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  • Nhan đề:
    Understanding the Evolution of Customer Motivations and Adoption Barriers in Residential Solar Markets: Survey Data
  • Tác giả: Sigrin, Ben ; Dietz, Tom ; Henry, Adam ; Ingle, Aaron ; Lutzenhiser, Loren ; Moezzi, Mithra ; Spielman, Seth ; Stern, Paul ; Todd, Annika ; Tong, James ; Wolske, Kim
  • Chủ đề: Solar Energy ; Nrel ; Energy ; Data ; Residential Solar ; Surveys ; Seeds ; Technology Adoption ; Customer ; Solar Photovoltaic ; Pv ; Solar Adoption ; Rooftop ; Pv Consideration ; Arizona ; California ; New Jersey ; New York ; Geographic Consideration ; Usa
  • Mô tả: This research focused on accelerating solar photovoltaic (PV) diffusion by collecting new market data and developing predictive modeling frameworks to test and refine understandings of household level motivations for adopting solar. Three different household-level surveys were fielded: one for households who had installed PV on their current home or had signed a contract to do so (the Adopter survey), one for households that had seriously considered PV but had not installed it (the Considerer survey), and one for the general population who did not have PV on their current home (the general population survey or GPS). Survey respondents were from four U.S. states: New Jersey, New York, Arizona, and California. Details of recruiting and sampling are documented below. Research projects on residential PV adoption often collect data only from PV adopters or from the general population. One of the innovations of this project was the three-pronged household survey data collection. By collecting similar data from three fairly different "statuses" with respect to adoption, the surveys provide a basis for understanding how those who do not have rooftop PV differ from those who have, for how and why people do (or don't) transition from not having to having rooftop PV on...
  • Nơi xuất bản: National Renewable Energy Laboratory - Data (NREL-DATA), Golden, CO (United States); National Renewable Energy Laboratory
  • Năm xuất bản: 2017
  • Ngôn ngữ: English
  • Số nhận dạng: DOI: 10.7799/1362095

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