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Ambient awareness: From random noise to digital closeness in online social networks

Levordashka, Ana ; Utz, Sonja

Computers in human behavior, July 2016, Vol.60, pp.147-154 [Tạp chí có phản biện]

ISSN: 0747-5632 ; PMID: 27375343 Version:1

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  • Nhan đề:
    Ambient awareness: From random noise to digital closeness in online social networks
  • Tác giả: Levordashka, Ana ; Utz, Sonja
  • Chủ đề: Ambient Awareness ; Impression Formation ; Social Capital ; Social Media ; Social Presence ; Twitter
  • Là 1 phần của: Computers in human behavior, July 2016, Vol.60, pp.147-154
  • Mô tả: Ambient awareness refers to the awareness social media users develop of their online network in result of being constantly exposed to social information, such as microblogging updates. Although each individual bit of information can seem like random noise, their incessant reception can amass to a coherent representation of social others. Despite its growing popularity and important implications for social media research, ambient awareness on public social media has not been studied empirically. We provide evidence for the occurrence of ambient awareness and examine key questions related to its content and functions. A diverse sample of participants reported experiencing awareness, both as a general feeling towards their network as a whole, and as knowledge of individual members of the network, whom they had not met in real life. Our results indicate that ambient awareness can develop peripherally, from fragmented information and in the relative absence of extensive one-to-one communication. We report the effects of demographics, media use, and network variables and discuss the implications of ambient awareness for relational and informational processes online.
  • Ngôn ngữ: English
  • Số nhận dạng: ISSN: 0747-5632 ; PMID: 27375343 Version:1

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